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Why Penny Stocks Attract Hype?

  • blog
  • November 10, 2025

Every few months, financial headlines and social media start buzzing with a familiar phrase, “this stock turned ₹5 into ₹500!” It is the kind of story that gets every investor’s attention.

Many times, such stocks are penny stocks. A low-priced share that promises high returns with a small investment.

But what makes these stocks so interesting, and why do they keep getting attention even from investors who know the risks? Let’s find out everything in this blog.

What Are Penny Stocks?

Penny stocks generally refer to shares of small, unknown companies that trade at very low prices, often under ₹10 or ₹20 per share. They are companies with a small market cap, limited financial history and low liquidity.

For many retail investors, penny stocks are an “affordable entry” into the equity market. The idea of buying 1000s of shares for a small amount feels empowering. After all, owning 5,000 shares of a company sounds better than holding 5 shares of a blue chip one, even if the value is the same.

The psychology behind the hype

The hype around penny stocks isn’t about returns; it is about hope. The idea that one small company could be the next big story gets investors excited.

On top of this, social media has amplified this emotion. Online forums, financial influencers and messaging groups are always highlighting “hidden gems” that could be multibagger stocks, adding to the sense of urgency and FOMO (fear of missing out).

But the reality is that for every stock that delivers 10x returns, hundreds fade away quietly, either stagnating for years or disappearing from the exchanges altogether.

The lure of high returns

We can’t deny that some penny stocks have earned huge gains over time. Companies that started small, expanded their business model and strengthened their balance sheet rewarded early investors big time.

It is these success stories that create the illusion that maybe with a little luck and timing, other investors can catch the next hot stock. But here is the problem: finding the real potential early on is very hard.

Many penny stocks trade with no disclosure or no fundamentals. In those cases, price movements are speculative and driven more by sentiment than by actual growth or profitability.

Risks beneath the surface

  • Lack of Liquidity: Low volume makes it hard to get in or out at the price you want.
  • Limited Information: Many of these companies have no analyst coverage or public reporting, so due diligence is tough.
  • Manipulation Risk: Low price and low volume attract speculative trading or price manipulation, where a stock’s value is artificially inflated to lure buyers.
  • Business Fragility: Small companies are often dependent on a single product, client or promoter group and are vulnerable to disruption.

Are penny stocks always a bad idea?

No. Small companies can evolve into well-run businesses that expand into new sectors or regions. But that is rare and takes years of holding and continuous business growth.

If you do choose to play penny stocks, do so as a tiny fraction of your portfolio, with thorough research, patience and understanding that high potential comes with high risk.

Approach the Hype with Balance

  1. Do Your Own Research: Don’t rely on stock tips or online recommendations. Read company filings, debt levels and promoter holdings.
  2. Set Realistic Expectations: Not every low priced stock will go up sharply. Many will remain stagnant or go down.
  3. Use a Stock Screener: Tools that filter companies by profitability, debt ratio and market cap can help narrow down the options.
  4. Diversify: Never put a large chunk of your capital in high risk segments. Balance your penny stock investment with stable holdings in larger, fundamentally sound companies.

Final Thoughts

Penny stocks will always pull investors in because they represent a potential for something big. The idea of turning a small investment into gains is pretty tempting, but it is also a trap if you let the excitement cloud your judgment.

For most investors, it is not really about never taking a chance; it is about knowing what they are getting themselves into. Recognising that the “rush” of making some big money often comes at a price is what keeps most people from getting in over their heads.